The newspaper Depor was established in 2009 and it became the market leader in sports print media, after displacing its competition of the time: Líbero (La República), Bocón (Epensa) and Todo Sport (La Razón). Unlike other media organizations in the “El Comercio” group, Depor.pe was established as an editorial that integrated its content production for print and digital versions. By 2015, Depor.pe had become the sports news website with more online audience in Peru reaching an average of 5.8 million unique users per month, according to the IABPerú. This year Depor.pe changed its domain to Depor.com to internationalize its content and compete with other international media in the region.
Media Companies / Groups
Grupo El Comercio (hoy Vigenta Inversiones S.A.)
Group / Individual Owner
Servicios Especiales de Edición S.A. (Subsidiay of El Comercio)
Company created by the Miró Quesada family in 1987 to dedicate itself to the industry of publishing newspapers, magazines and other periodicals. Prensa Popular (Popular Press), owns all the shares, and publishes Trome, Peru21, Gestión and Depor.
Prensa Popular SAC
Affiliated Interests Founder
Prensa Popular S.A.C. -created in 2001 by Servicios Especiales de Edición S.A., one of the main subsidiaries of the “El Comercio” Group- is responsible for editing the newspapers Perú21 (political tabloid), Trome (popular newspaper), Gestión (economy) and Depor (sport). It also owns the com pany Publiqualy, which owns the free newspaper brand franchise “Publimetro” in Peru.
Gabriel Miró Quesada Cisneros
Affiliated Interests Ceo
Peruvian. He studied Communication Sciences at the Universidad de Lima. One of his first works in the media was as a graphic reporter for the magazine Ovación and the newspaper Afición between 1970 and 1974. He was also commercial manager of Radio El Sol and Solarmonía. He has been linked to different subsidiaries of the El Comercio group since 1989. No registered political affiliations. His father, Alejandro Miró Quesada Garland, and his brother, Alejandro Miró Quesada Cisneros, were editors-in-chief of the “El Comercio” newspaper.
Affiliated Interests Editor-In-Chief
Former journalist of “El Comercio“ and former general editor of Etiqueta Negra. In 2006 he founded the sports newspaper “Depor“ part of the group “El Comercio.“ He has published the books "Dios es peruano (God is Peruvian"), "Cholos contra el mundo (Cholos vs the world)" and "Un hombre flaco (A skinny man"). In addition to being the director of Depor he is content director of the company Revistas Amauta, another subsidiary of "El Comercio," dedicated to the development of specialized magazines such as CasayMás, Ruedas y Tuercas, and Hola Perú, and Vamos, among others.
Other Important People
César Pardo Figueroa Turner, María Francisca Graña Cánepa, Bernardo Roca Rey Miró Quesada, Hieronymus Rodríguez Carbone
Affiliated Interests other important people
Industrial Engineer. He has held the position of general manager at “El Comercio” for 20 years and is also director of the other subsidiaries of the group, including Prensa Popular (Popular Press).
José Graña Miró Quesada’s daughter, owner of the construction company Graña y Montero, eighth in the list of the largest economic groups in the country, produced by the publication "Peru: the top 10,000 companies 2015". This company, along with its subsidiaries in 7 other Latin American countries, has also ventured into licenses for road, railroad and construction for the oil, gas and electricity markets. Member of the Board at Prensa Popular (Popular Press).
Current chairman of the Council at Prensa Peruana (Peruvian Press) and the Asociación Peruana de Gastronomía-Apega (Peruvian Association of Gastronomy-Apega). He was Deputy Minister of Culture during President Alan García’s administration and a member of the high level commission of the Lugar de la Memoria (Place of Memory). He was one of the creators of Canal N, the first exclusive news channel in Peru. Member of the Board at Prensa Popular (Popular Press).
General Manager at Prensa Popular (Popular Press). Business administrator. Has worked for this subsidiary of “El Comercio” since 2007. He has been brand manager at Perú21, Gestión and Depor and director general of Publimetro.
Jr. Miró Quesada 300, Cercado de Lima
Teléfono: 51-311-6500 (2858) ; www.depor.com
Revenue (in Mill. $)
Operating Profit (in Mill. $)
Advertising (in % of total funding)
Dificultad en identificar sus ingresos totales y por publicidad, utilidades y cuota de mercado.
Pichihua, Sofía. Tesis para licenciatura: Producción de noticias en las redacciones digitales de Peru21 y Depor